• [object Object]@lemmy.world
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    4 days ago

    Isuzu already supplies D-Max for the Australian SuperUtes Series, and probably for the pickup category in the Thailand Super Series too. Guess the planned one-make series is largely promotional, just like those by BMW and other European manufacturers.

    285 hp isn’t much for a pickup car, so it’s gonna be sort of lower-end sports cars racing, and not too surprising that people can buy these things without coughing up a kidney. However, the Chang circuit is made for GT3 racing and such, so these slow trucks will feel rather out of place. They’d probably do better at Bira or Kaeng Krachan.

    • Lka1988@lemmy.dbzer0.com
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      5 days ago

      It’s literally a purpose-built race car that happens to be based on their production model. The only people buying this are using it to race.

          • Annoyed_🦀 @lemmy.zip
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            5 days ago

            ?

            You believe people will buy these thing and only drive it on the circuit? If you have nothing intelligent to say maybe don’t say it?

            • Lka1988@lemmy.dbzer0.com
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              4 days ago

              This truck only exists as a single prototype for an upcoming race series. It’s not even on any of Isuzu’s websites.

              This is like getting mad at Toyota for showing off next season’s NASCAR Camry. 🙄🙄

              • Annoyed_🦀 @lemmy.zip
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                4 days ago

                This isn’t just a showpiece, either. Isuzu is pricing the race-ready truck at about 1.4 million baht, or around $40,000, making it a realistic entry point for anyone looking to get into motorsport. That tells you a lot about what Isuzu wants to achieve with this project.

                And i’m not mad at them? You guys are being silly.

                • Lka1988@lemmy.dbzer0.com
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                  3 days ago

                  And if you find other articles about the Bangkok International Motor Show (where this was debuted), you’ll see that it’s just a prototype.

  • RightHandOfIkaros@lemmy.worldM
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    5 days ago

    $40k in that exact configuration? Its not really going to have much of a market, even if that seems extremely cheap for what is pictured there.

    People don’t usually buy trucks only to race them. If the rear wing can be removed and the bed can be used normally, then I can see more utility and therefore more sales, but otherwise I just see a company trying to market to a niche of a niche.

    • Annoyed_🦀 @lemmy.zip
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      5 days ago

      Feels like Isuzu just having fun with whatever race build they have and tell people they will sell it. It’s double the price of a normal D-Max, and people who can afford this and want this is just so miniscule it’s not gonna be on a normal production line.

    • [deleted]@piefed.world
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      5 days ago

      People don’t usually buy trucks only to race them.

      Nobody is going to buy this truck to use it as a truck. It is a racing vehicle that happens to have a bed.

      • RightHandOfIkaros@lemmy.worldM
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        5 days ago

        Even if this were true, most people in the market for a racing vehicle aren’t going to pick this. This is marketed to a tiny niche of a niche, and if it had more utility options it might be more of an option to a bigger market than its current configuration.

        I like that it is affordable for what is allegedly being offered, but I find it hard to believe that this is going to do well at market.